8:30 AM-10:00 AM

Venetian, Level 5, Palazzo Ballroom

CTA State of the Industry Address and Siemens Keynote

Dr. Roland Busch, President and CEO of Siemens, will reveal how AI, digital twins, and automation are transforming manufacturing and infrastructure.

9:00 AM-9:15 AM

LVCC, North Level 2, N257

The AI Inflection Point: Adapt or Fall Behind

A look at 2025’s defining AI shifts- model breakthroughs, the rise of agents, infrastructure, and geopolitical forces reshaping the field- and what to watch for in 2026.

9:00 AM-9:40 AM

LVCC, West Level 2, W219

Automotive AI - Unleashing New Possibilities & Experiences

Overcoming challenges creates opportunities with generative AI with the potential to achieve a safer and more intuitive experience for both driver and passengers.

9:00 AM-9:40 AM

Venetian, Level 4, Lando 4304

Beyond the Buzz: AI Impact and Revenues in the Smart Home

Cut through the hype to uncover real-world applications, business models, and monetization strategies for AI across smart home ecosystems.

9:00 AM-9:40 AM

LVCC, North Level 2, N261

Quantum Computing Today: Beyond the Hype

Learn from industry leaders how quantum computing has emerged as a powerful tool that is now transforming key industries and disciplines.

9:00 AM-9:40 AM

LVCC, West Level 2, W218

Scaling AI in the Real World: The Infrastructure Breakthrough

Solving agentic AI's hardest problems requires a new playbook. Learn how Intel drives performance and TCO gains through a powerful mix of architectures.

9:00 AM-9:40 AM

LVCC, West Level 2, W232

Tech Trends 2026: The Future is Calling, presented by Deloitte

From breakthroughs to real-world use cases, explore the tech shifts transforming industries. Tune in for insights and a roadmap for what's next.

9:00 AM-9:40 AM

Venetian, Level 4, Marcello 4404

Innovating for Women's Health: Closing Gaps to unlock $100B Market, presented by BCG

Women's health has long been underfunded, leaving many conditions underdiagnosed & women undertreated. BCG explores how tech, investment & partnerships can change that.

9:00 AM-9:40 AM

ARIA, Level 1, Joshua 9

From Brand to Build: How Marketing Drives Product Innovation

Explore how many growth and marketing leaders use AI, personalization, and community engagement data to drive agile product innovation and shape customer experiences.

9:00 AM-9:40 AM

ARIA, Level 1, Joshua 8

The End of the Funnel

Growth isn't a journey. It's an instant. Explore how brand, tech, and AI are collapsing the funnel into one continuous customer experience.

9:00 AM-9:40 AM

Venetian, Level 4, Lando 4302

Circular Design: Building Fashion's Future Through Tech and Intention

The CFDA and Sami Miró explore how tech, circular design, and innovation are redefining sustainable fashion to build a smarter, cleaner, more intentional future.

9:00 AM-6:00 PM

ARIA, Level 3, Ironwood Terrace

Brand Innovators

Brand Innovators is the largest professional network for brand marketers from the world's leading brands. We help brands stay on top of new technologies, platforms and devices.

9:10 AM-9:40 AM

Venetian Expo, Level 2, Accessibility Stage

Accessibility Stage Grand Opening & Verizon Fireside Chat, powered by Verizon

Explore how technology innovation drives accessibility for all. Hear from Verizon's accessibility leader on relevant industry trends as we kick off a new stage at CES!

9:15 AM-9:40 AM

LVCC, North Level 2, N257

AI Enterprise Strategy for 2026: Build, Buy or Borrow?

AI is transforming enterprise productivity, forcing leaders to choose whether to build, buy, or borrow AI agents. This panel explores how to align agent strategies with business goals, governance, and technical readiness.

9:55 AM-10:35 AM

LVCC, South Connector, S231

Shokz 2026 Flagship Open-Ear Earbuds Launch: Open-Ear Audio. Reimagined.

Be among the first to experience Shokz’s most advanced open-ear innovation, redefining how the world hears and connects — and walk away with a premium gift.

9:55 AM-10:35 AM

Venetian, Level 4, Marcello 4404

Designing Health Tech for Women: Ending Default Male AI, presented by K'ept Health

Health tech still defaults to male data. Hear how leaders are redesigning digital health to reflect women’s physiology, improve outcomes, and unlock market opportunity.

10:00 AM-10:30 AM

Venetian Expo, Level 2, Accessibility Stage

Amazon's Vision for Inclusive Entertainment: A Conversation, presented by Amazon

How is Amazon making entertainment accessible to all? Peter Korn shares breakthrough features in streaming, reading, and TV.

10:00 AM-10:40 AM

Venetian, Level 4, Lando 4302

Content, Community, Commerce: Shaping the Future of Fashion & Beauty

Explore how social platforms are redefining fashion and beauty by blending content and community to create engaging, shoppable experiences.

10:00 AM-10:40 AM

LVCC, West Level 2, W219

Transforming the Vehicle Experience - Exploring New Frontiers

Acceleration of new technology equals acceleration of expectations. Gain deeper insight into possibilities taking the automotive interactive experience to the next level.

10:00 AM-10:40 AM

Venetian, Level 4, Lando 4304

Smart Energy: Consumer Demand & ROI

Analyze growing consumer interest in energy solutions, including smart energy devices, EVs, and grid-responsive homes and strategies for monetizing energy management.

10:00 AM-10:40 AM

LVCC, North Level 2, N257

Balancing the Risk and Rewards of AI

Explore how to balance innovation with accountability as experts unpack the real-world risks and rewards of deploying AI at scale.

10:00 AM-10:40 AM

LVCC, West Level 2, W218

Agents Unleashed: Turning Every PC into an AI Powerhouse

AI on PCs is unlocking new features and real ROI across industries. Learn how Intel and partners are scaling innovation to billions of users worldwide.

10:00 AM-10:40 AM

LVCC, West Level 2, W232

The New Industrial Era: U.S. Reinvention through Tech & Resilience, presented by PwC

The next industrial revolution is here. U.S. industrials are reinventing through AI, energy resilience, and sovereignty to lead a new era of American strength.

10:00 AM-10:40 AM

ARIA, Level 1, Joshua 9

Beyond the Click: A Closer Look at Performance Operations

Learn how today's industry leaders use data, tech, and new talent models to help build agile, innovative marketing foundations for scalable, cost-efficient growth.

10:00 AM-10:40 AM

ARIA, Level 1, Joshua 8

Agentic AI: Cutting Through the Hype

From assistants to orchestrators to agentic commerce, this session defines agentic AI, clears up the confusion, and shows how to turn hype into real impact.

10:00 AM-10:40 AM

ARIA, Level 2, Mariposa 5

Seamless Ecosystems, Personalized Experiences: The Next Era of Retail

Redefining retail is more than digital transformation. It’s fostering meaningful human connection by aligning people, software & services for seamless, smarter experiences.

10:00 AM-10:40 AM

LVCC, North Level 2, N261

Quantum is Here: Global Industry Challenge & Post-Quantum Cryptography

Learn how organizations worldwide are securing critical infrastructure against quantum threats and how the Global Industry Challenge drives real-world solutions.

10:00 AM-6:00 PM

Venetian Expo, Level 2, Halls A-D, Booth #54123

AgeTech Collaborative from AARP

Meet innovative startups, be inspired by panels with CEOs and longevity experts, demo groundbreaking tech and immerse yourself a vision of the future. Learn more.

10:15 AM-10:45 AM

Venetian, Level 3, Lido 3105

Unveiling Advanced Materials that Enable Sharper AR and Faster AI

Discover the innovation engine behind tomorrow’s tech. Get a behind-the-scenes look at how glass is shaping the future and enabling key technologies that are rapidly growing in the market.

10:20 AM-10:50 AM

Venetian Expo, Level 1, Hall G, Startup Stage

Lead with AI: Reimagining Finance for Tech Startups, presented by EY

Learn how to transform Finance into a driver of speed, insight, and resilience-positioning the startup for sustainable growth and IPO readiness in an AI-centric world.

10:30 AM-10:50 AM

LVCC, North Level 2, N258

A New Era of Digital Health

Learn how the FDA is shaping innovation, safety, and trust in digital health technologies.

10:30 AM-11:00 AM

LVCC, Central Level 1, CES Creator Stage

State of the Creator Economy

A niche group of creators has grown into a booming industry. Experts reveal key trends, market segmentation, and forecasts shaping its dynamic future.

10:30 AM-11:00 AM

LVCC, West Level 1, Mobility Stage

Smarter, Safer, Autonomous: L4 Changes the Safety Equation, presented by EY

Explore how Level 4 autonomy boosts road safety, tackles L2+ risks, and learn how organizations are accelerating the journey toward full autonomous mobility.

10:50 AM-11:20 AM

Venetian Expo, Level 2, Accessibility Stage

Investing in Accessibility

Leading investors reveal what makes accessible tech startups fundable and share insights on the booming disability innovation market.

10:50 AM-11:30 AM

Venetian, Level 4, Marcello 4404

The GLP-1 Effect: Women Shaping the Future of Health, presented by PwC

GLP-1s are transforming women's health and consumer behavior. Learn how pharma, wellness, and consumer brands can meet evolving expectations with women at the center.

11:00 AM-11:20 AM

LVCC, Grand Lobby, CTA Stage

Media Partner Roundtable: A Deep Dive into Tech that Will Change Lives

Hear from editors representing global media outlets as they discuss the CES 2026 trends that will improve how we live and work.

11:00 AM-11:30 AM

Venetian Expo, Level 2, Halls A-D, Booth #54123

Next-Gen Biomarkers for Better Health

Discover how connected health devices empower people to manage care at home - and preview innovations shaping the future of wellness.

11:00 AM-11:40 AM

LVCC, West Level 2, W219

Software Defined Vehicles (SDV) - From Vision to Reality

Understand the challenges and collaborative opportunities within the supply chain as we collectively move away from the traditional commodity-based approach of the past.

11:00 AM-11:40 AM

Venetian, Level 4, Lando 4304

Smart Living in Multifamily Spaces

Hear how MDU developers and tech partners are integrating smart systems to boost operational efficiency and resident satisfaction.

11:00 AM-11:40 AM

LVCC, North Level 2, N257

Beyond Automation: How Agentic AI and Secure Infrastructure Transform CX

A new era of customer experience is emerging, powered by Agentic AI. This session explores how autonomous systems are redefining engagement and why secure AI infrastructure is essential to authenticate agents, interactions, and actions at enterprise scale.

11:00 AM-11:40 AM

LVCC, North Level 2, N261

Quantum is Now: Unprecedented Improvement in Precision & Sensitivity

Learn about real devices that far surpass classical ones, opening new frontiers in medical imaging and diagnostics, environmental monitoring, manufacturing, and GPS.

11:00 AM-11:40 AM

Venetian, Level 4, Lando 4302

Luxury Unlocked: Redefining Ownership in the Age of Access

Exploring how innovation and platforms are expanding luxury access, making ownership more circular, connected, and attainable for a new generation of consumers.

11:00 AM-11:40 AM

LVCC, West Level 2, W218

The Edge Awakens: Why Agentic AI Will Reshape Everything

Multimodal GenAI with vision and sensor data is powering agentic AI at the edge. Join Intel to explore breakthroughs for safer cities, efficient factories, and more.

11:00 AM-11:40 AM

Venetian Expo, Level 1, Hall G, Startup Stage

Sage Advice: VC's Weigh In

From pitch decks to financial models, discover how to stand out in a crowded landscape, avoid common red flags, and build relationships that lead to funding.

11:00 AM-11:40 AM

LVCC, North Level 2, N258

Innovation Without Borders: The Global Policy Frontier

Global policymakers explore how innovation, trade, and technology shape our shared future - and what global cooperation means in the age of AI.

11:00 AM-11:40 AM

LVCC, West Level 2, W232

Smarter Together: AI, Cost & the Future of OEM-Supplier Collaboration, presented by BCG

From aligning incentives to enabling real-time decisions, discover how OEMs and suppliers are using AI to drive more efficient, cost-competitive partnerships.

11:00 AM-11:40 AM

ARIA, Level 1, Joshua 9

The Bigger Picture: Performance Today, Brand for Tomorrow

CMOs share how they finite cost savings with the potential for long-term growth through innovation and a reimagined strategy for success.

11:00 AM-11:40 AM

ARIA, Level 1, Joshua 8

Creativity: The True Growth Engine

AI can scale content, but only creativity scales growth. Learn how brands are turning originality into measurable impact in an automated world.

11:00 AM-11:40 AM

ARIA, Level 2, Mariposa 5

C Space Keynote: Havas

Yannick Bolloré, Havas CEO and Vivendi Chairman, will share his vision for a future where technology and human ingenuity converge to unlock a new creative possibilities.

11:15 AM-11:45 AM

LVCC, Central Level 1, CES Creator Stage

AI Paradox: Strategies to Implement Today to Win Tomorrow, presented by Samsung

This conversation will leave creators with AI strategies to meet different needs of the agencies and brands they are working with, from discovery to content creation.

11:20 AM-11:50 AM

LVCC, West Level 1, Mobility Stage

Personalized by Software & AI: Reimagining the In-Vehicle Experience, presented by Bosch

AI and software are redefining in-vehicle experiences. This session explores how data, design and AI enable personalized, adaptive and ever-evolving digital cockpits.

11:40 AM-12:10 PM

Venetian Expo, Level 2, Accessibility Stage

Better Together: Cross-Industry Partnerships for Inclusive Innovation in the Age of AI, presented by Microsoft

Discover how nonprofits and tech leaders like Easterseals and Microsoft are driving inclusive AI innovation through lived experience and accessibility-forward design.

12:00 PM-12:15 PM

LVCC, North Level 2, N257

Fireside Chat: Shekhar Natarajan, creator of Angelic Intelligence

In this fireside chat, Shekhar Natarajan shares insights behind Angelic Intelligence and how aligning AI systems with human values can drive trust, resilience, and long-term enterprise advantage.

12:00 PM-2:00 PM

By Invitation Only, Various Locations

CTA Women in Tech Brunch, hosted by CTA, The Female Quotient & Black Girl Ventures

Join us as we celebrate the outstanding accomplishments and contributions from women throughout the tech industry. By invite only.

12:00 PM-2:00 PM

By Invitation Only, Various Locations

CES 2026 Mobility Executive Roundtable, produced in partnership with SBD Automotive

Invitation-only roundtable on the Mobility at a Crossroads Special Report, featuring expert insights, panel discussion, and Q&A with SBD Automotive CEO Andrew Hart.

12:10 PM-12:40 PM

LVCC, West Level 1, Mobility Stage

From Cars to Aerospace: How Edge AI Is Powering the Future of Mobility, presented by Aptiv

Join Javed Khan, SVP of Aptiv, to explore how edge computing is reshaping mission-critical industries from automotive to aerospace.

12:15 PM-12:30 PM

LVCC, North Level 2, N257

Fireside Chat: Aadeel Akhtar, founder of Psyonic

In this fireside chat, Aadeel Akhtar, founder of Psyonic, shares how human-centered AI and robotics are redefining capability, accessibility, and the future of augmented intelligence.

12:20 PM-12:50 PM

Venetian Expo, Level 2, Accessibility Stage

CTA Foundation Innovation Challenge: Digital Health Winner Spotlight

Meet the winner of the CES competition who is solving digital health care access challenges faced by those with intellectual and/or developmental disabilities.

12:30 PM-12:45 PM

LVCC, North Level 2, N257

Fireside Chat: will.i.am, Grammy Award Winning Artist, AI Inventor

In this fireside chat, will.i.am discusses creativity, AI invention, and how artists and technologists are shaping the future of human–machine collaboration.

12:30 PM-1:00 PM

Venetian, Level 3, Lido 3105

National Sleep Foundation’s Update on SleepTech® Advocacy and Consumer Trust

Featuring innovations from NSF’s SleepTech® Network and its new SleepMark™ designation for consumer education.

12:40 PM-1:20 PM

Venetian, Level 4, Marcello 4404

Insights to Action: The Power of Biowearables, presented by Abbott

Join Abbott's Lisa Earnhardt and tennis legend Serena Williams to learn how biowearable tech reveals glucose trends that can help people take better charge of their health.

1:00 PM-1:30 PM

ARIA, Level 1, Joshua 9

The Future Marketer: Growth Hacker, Dealmaker and Change Agent

Amid relentless disruption, brands must dismantle legacy silos and rewrite the rules for growth. Meet the marketers making moves to drive speed, collaboration and transformation.

1:00 PM-1:40 PM

LVCC, West Level 2, W219

Trends, Challenges & Opportunities for In-Vehicle Payments

Learn how the automotive and payments industries are converging rapidly, bringing new opportunities and challenges for in-vehicle payment (IVP) solutions.

1:00 PM-1:40 PM

Venetian, Level 4, Lando 4304

Modern Security: Evolving Protection Models

Track the shift from traditional security to integrated, intelligent, and proactive home protection.

1:00 PM-1:40 PM

LVCC, North Level 2, N257

Transforming the Energy Sector Through Real-World AI Deployment

Discover how Constellation Energy is deploying AI in regulated environments, sharing real-world case studies on how agentic AI is transforming energy operations while meeting regulatory demands and delivering measurable value.

1:00 PM-1:40 PM

LVCC, North Level 2, N261

Connected Communities: How AI Powers the Next Era of Innovation

From spotting issues early to avoiding costly repairs, AI-powered operational intelligence keeps communities running smoothly and efficiently.

1:00 PM-1:40 PM

LVCC, West Level 2, W232

Smart, Connected, Profitable: The Future of Manufacturing, presented by EY

See how manufacturers turn products into smart, connected services to drive growth, deepen ties, and gain an edge in a digital-first economy.

1:00 PM-1:40 PM

Venetian, Level 4, Lando 4302

Voices of Accessibility: A C-Suite View on Progress & Innovation

Top accessibility leaders share insights on current challenges and what the future holds for inclusive design and policy.

1:00 PM-1:40 PM

LVCC, West Level 2, W218

Intelligence Through Motion: AI Takes Physical Form

From smart automation to breakthrough human-robot collaboration, discover how robotics and physical AI are revolutionizing industries and reshaping the future.

1:00 PM-1:40 PM

ARIA, Level 2, Mariposa 5

Retail Media’s Full-Funnel Future: Instacart, TikTok & The Trade Desk

Experts discuss how retail media data is transforming targeting, fueling measurable lift, and redefining strategy across CTV, social discovery, and more.

1:00 PM-1:40 PM

ARIA, Level 1, Joshua 8

When Emotion Becomes Media: The New Era of Sports Advertising

Sports delivers unmatched emotional drama. New tech now lets brands activate those moments in real time. Hear how leagues and platforms are turning live fandom into living media.

1:00 PM-1:40 PM

LVCC, Grand Lobby, CTA Stage

Innovating at a 260 Year Old Brand

A fireside chat on Christie’s, the storied auction house celebrating 260 years and how they innovate while navigating expertise and heritage in the art and luxury markets.

1:00 PM-2:00 PM

LVCC, North Level 2, N258

Trusted Tech: Securing Innovation in a Connected World

Leaders will explore solutions to secure devices, safeguard national security, and build trust in a global tech ecosystem.

1:30 PM-2:00 PM

ARIA, Level 1, Joshua 9

The Talent Equation: A New Formula Reshaping Unscripted TV

The streaming-first landscape has unlocked new ways of collaboration for talent streamers. Hear how they are balancing creative integrity with commercial objectives.

1:30 PM-2:00 PM

LVCC, West Level 1, Mobility Stage

Scaling Physical AI: From Smart Roads to Everywhere, presented by Qualcomm

Discover how Physical AI transforms mobility and daily life through data-driven breakthroughs that elevate experiences and connect intelligent environments.

1:30 PM-2:00 PM

Venetian, Level 3, Lido 3105

UC60: Replacing Cables with 60 GHz Wireless Connectivity

Discover UC60, a compact 60 GHz wireless chip enabling wired-equivalent data transfer without cables, connectors, or ports for modular devices.

1:35 PM-2:15 PM

Venetian, Level 4, Marcello 4404

Medicine at the Final Frontier: Innovations for Space and Earth, presented by UCF

Explore how space medicine drives and accelerates breakthroughs in health technologies, resilience and care delivery while transforming astronaut and patient outcomes.

1:50 PM-2:30 PM

Venetian Expo, Level 1, Hall G, Startup Stage

Patient Voices First: Partnering for Startup Success

Learn how startups can engage patient groups early, build trust, and shape patient-centric development that drives meaningful, impactful health solutions.

2:00 PM-2:30 PM

ARIA, Level 1, Joshua 9

Precision Unlocked: Marketing's Next Data Frontier

Privacy laws, cookie collapse, and rising distrust are threatening precision. See how top marketers use data and tech to navigate the minefields of personalization.

2:00 PM-2:40 PM

Venetian, Level 4, Lando 4302

New Era of Access: Enhancing Assistive Tech with AI

Explore how AI is revolutionizing assistive tech to create smarter, more inclusive solutions.

2:00 PM-2:40 PM

LVCC, West Level 2, W219

The Road Ahead for Automotive Cybersecurity

Learn how AI plays a crucial role in automotive cybersecurity by enabling faster, more accurate, and proactive threat detection and mitigation.

2:00 PM-2:40 PM

Venetian, Level 4, Lando 4304

Why Interoperability Matters Now

Discuss the role of interoperability in reducing friction, increasing adoption, and enabling ecosystems.

2:00 PM-2:40 PM

LVCC, North Level 2, N257

AI and the Workforce: Adaptation, Automation, and Abundance

See how AI is transforming jobs, skills, and organizations-and what it takes to build a workforce ready for the age of autonomy.

2:00 PM-2:40 PM

LVCC, North Level 2, N261

Seamless Cities: Making Smart Tech Work Together Effortlessly

Smart cities rely on seamless IoT communication. Explore the challenges of interoperability and keeping pace with fast-evolving connected technologies.

2:00 PM-2:40 PM

LVCC, Grand Lobby, CTA Stage

Women in Tech Q&A - Live at CES

Join Stephanie Dismore, SVP and Managing Director, AMD EMEA, as she hosts a conversation about the invaluable role women play in shaping organizations today and tomorrow.

2:00 PM-2:40 PM

LVCC, West Level 2, W218

AI at Work: Automation and Intelligence Power Industry Transformation

Discover how AI and smart tech are transforming maintenance, field work, and operations across industries for safer, faster, and more efficient results.

2:00 PM-2:40 PM

LVCC, West Level 2, W232

Is the Car of the Future Just Another Consumer Device?, presented by Omdia

Automakers are increasingly relying on consumer components and adopting consumer design cycles. Can a line be drawn between the car and the rest of the digital world?

2:00 PM-2:40 PM

ARIA, Level 1, Joshua 8

Global Match Moments: How Every Brand Can Play to Win

Major sporting moments in 2026 will command global attention. See how data fuels innovation and helps brands own moments, whether sponsored or leaning into the zeitgeist.

2:00 PM-2:40 PM

ARIA, Level 2, Mariposa 5

Redefining Content in the Creator Led Economy, presented by Amazon Ads

The definition of content and how it is consumed has never been more fluid. Explore how creator-led content is transforming storytelling for brands and audiences.

2:00 PM-3:00 PM

Venetian, Level 5, Palazzo Ballroom

Keynote: All-In Interview at CES Featuring McKinsey and General Catalyst

Jason Calacanis, joined by Bob Sternfels of McKinsey and Hemant Taneja of General Catalyst, will explore how AI is reshaping strategy, investment, and innovation in a live taping of the All-In podcast

2:10 PM-2:40 PM

Venetian Expo, Level 2, Accessibility Stage

Immersive Healthcare - How US Veterans Are Succeeding with XR, presented by Mynd Immersive

A case study in the VA's successful and efficient rollout of Immersive Healthcare to improve veterans' lives, powered by Mynd Immersive products on Meta Quest headsets.

2:15 PM-2:45 PM

LVCC, Central Level 1, CES Creator Stage

Partnering with Purpose: Building Long-Term Brand Relationships

Discover how long-term collaboration, shared goals, and trust can drive measurable results for both creators and brands.

2:20 PM-2:50 PM

LVCC, West Level 1, Mobility Stage

TCS Forum: Manufacturing at the Crossroads – AI, Chips & Mobility, presented by Tata Consultancy Services

Silicon, AI, and sustainable design are enabling predictive factories, adaptive enterprises, and future-ready mobility—revealing new growth pathways at the 65th TCS Forum.

2:20 PM-3:20 PM

LVCC, North Level 2, N258

Innovating Health: Policy for a Tech-Driven Future

Discover how smart policy can accelerate breakthroughs in digital health, from remote monitoring to AI-enabled care.

2:30 PM-3:00 PM

ARIA, Level 1, Joshua 9

Podcasting's Next Chapter: Unlocking Growth for Creators & Advertisers

Explore the evolution of podcasting and how groundbreaking partnerships are redefining how to reach new fans and monetization opportunities.

2:30 PM-3:10 PM

Venetian, Level 4, Marcello 4404

Investing in Wellness: Trillions Saved, Healthier Futures, presented by Deloitte

Learn how prevention, early detection, and behavior change can cut health costs and transform care by focusing on the health consumer.

2:30 PM-3:30 PM

By Invitation Only, Various Locations

2026 IEEE Medal of Honor Recipient Announcement at CES

Join IEEE as it announces its highest honor, celebrating a visionary whose innovations have advanced global technology and shaped the future of engineering. By invite only, for info: Ieee@dkcnews.com.

2:40 PM-3:25 PM

Venetian Expo, Level 1, Hall G, Startup Stage

Governance in the Age of Digitalization & AI

Leaders examine how digitalization and AI can reshape public services, enhance decision-making, and build future-ready governments that better engage with startups and innovators.

3:00 PM-3:15 PM

LVCC, Central Level 1, CES Creator Stage

API-First Innovation: Scalable AI for the Modern Beauty Shopper, presented by Perfect Corp

Discover how API-driven AI and AR streamline integration, speed deployment, and reduce lift-enabling fast, personalized shopper experiences that boost engagement and ROI.

3:00 PM-3:30 PM

ARIA, Level 1, Joshua 9

AI at Work: Turning Hype into Hard ROI

Forget theory. Today's leading marketer's are deploying AI to cut costs, fuel growth and outpace competition. Hear how they've moved beyond pilots to prove and scale AI.

3:00 PM-3:30 PM

Venetian Expo, Level 2, Halls A-D, Booth #54123

Innovations Transforming Women's Health

Explore tech-driven solutions for women's health - from pelvic support to bone strength - helping menopausal women get better, smarter care.

3:00 PM-3:30 PM

Venetian Expo, Level 2, Accessibility Stage

Access & Opportunity: Reimagining Work for Everyone

What does an accessible workplace look like in 2026 and beyond? Industry leaders reveal how technology breaks down barriers and drives belonging.

3:00 PM-3:40 PM

Venetian, Level 4, Lando 4302

Real Users, Real Impact: Designing for Accessibility

Design with, not for. Hear how involving real users early in the design process can lead to products that are usable, intuitive, and built for all.

3:00 PM-3:40 PM

LVCC, West Level 2, W219

Seeking Success - Startups to Unicorns

Hear from a few unicorns that are up and coming mobility startups for building the next generation of technologies that will change the mobility landscape as we know it.

3:00 PM-3:40 PM

Venetian, Level 4, Lando 4304

Connectivity First: Router Innovation, WiFi 7, 5G and Beyond

Explore router's expanding role as control point for whole-home connectivity & smart services, with new sensors & router-enabled value-added services driving innovation.

3:00 PM-3:40 PM

LVCC, North Level 2, N257

AI or Human? Trust, Transparency, and Co-Creation in the Age of Intelligent Content

AI is becoming a collaborator in how ideas are created and shared, blurring the line between human and machine-generated content. Explore how to preserve authenticity, transparency, and accountability as synthetic media and generative tools expand.

3:00 PM-3:40 PM

LVCC, North Level 2, N261

Micromobility: Making the Last Mile Accessible

Explore how micromobility solutions like e-scooters and bikes are transforming the last mile - making urban travel more accessible, sustainable, and efficient.

3:00 PM-3:40 PM

ARIA, Level 1, Joshua 8

More Than a Game: Sports Venues as Culture Hubs

Arenas and stadiums are evolving into entertainment destinations. Explore how brands, agencies, and teams are driving impact beyond the game-day experience.

3:00 PM-3:40 PM

LVCC, Grand Lobby, CTA Stage

Next-Gen Skills: Preparing Students for Tomorrow’s Tech

Today's classrooms hold tomorrow's innovators. Explore the skills shaping an AI-driven future and how industry can strengthen early pipelines to unlock talent.

3:00 PM-3:40 PM

LVCC, West Level 2, W218

Reimagining Manufacturing: Unlocking Value with Agentic AI Solutions

Agentic AI can help transform manufacturing by boosting efficiency, resilience, and innovation across functions. Get the roadmap for successful implementation.

3:00 PM-3:40 PM

LVCC, West Level 2, W232

Strategies for Driving Demand in the Consumer Technology Market, presented by Circana

Join Circana experts as they analyze the turbulent 2025 technology market, leveraging retail data and analytics to understand how winning strategies will evolve in 2026.

3:00 PM-3:40 PM

ARIA, Level 2, Mariposa 5

From Clicks to Customers: Converting Engagement into Sales, presented by Omnicom

Learn how Omnicom, Amazon and Clorox are uniting the full power of creativity, data and AI to connect every element of modern marketing and sales. 

3:10 PM-3:40 PM

LVCC, West Level 1, Mobility Stage

Automotive Hall of Fame 2026 Mobility Innovator Award Ceremony, presented by EY

John Krafcik is presented with the 2026 Mobility Innovator Award for his contributions, followed by a discussion on the role of technology and innovation in mobility.

3:10 PM-3:40 PM

LVCC, South Connector, S231

ChatQLM by SuperQ puts Quantum Computing in the Palm of Your Hand

ChatQLM by SuperQ Quantum (CSE:QBTQ; OTC:QBTQF) a mobile app making quantum and supercomputing usable for consumers in solving personal and business decision problems.

3:25 PM-4:05 PM

Venetian, Level 4, Marcello 4404

The Rise of Liveable Tech: Calm, Intelligent and Human-First, presented by Insulet

Explore how the new era of liveable technology brings trustworthy automation to connected health by reducing noise, easing mental load, and supporting life quietly.

3:30 PM-4:00 PM

ARIA, Level 1, Joshua 9

The Algorithm of Awe: Building Fandom in the New Tech Age

Fandom is evolving with the growing influence of AI technologies. Learn how to move beyond transactional marketing to foster genuine co-creation and belonging.

3:30 PM-4:15 PM

Venetian Expo, Level 1, Hall G, Startup Stage

Governing for Innovation: Policy for the Future

This panel explores how governments can modernize policy, strengthen innovation ecosystems, and upgrade public services to stay competitive in a rapidly evolving world.

3:30 PM-4:30 PM

Venetian, Level 3, Lido 3105

Next Stop: The Future - Sabre’s Blueprint for Tomorrow’s Travel Tech

Come meet Sabre, the tech powerhouse redefining the future of travel planning and retailing through artificial intelligence.

3:40 PM-4:40 PM

LVCC, North Level 2, N258

Breaking Barriers: Broadband Access for Every Community

Broadband fuels economic growth and equity. Explore innovations delivering inclusive connectivity worldwide.

3:45 PM-4:15 PM

Venetian Expo, Level 2, Accessibility Stage

Meet the Winners of CTA Foundation's Eureka Park Accessibility Contest

Highlighting winners (360 Direct Access, Cairns Health, Cogni, HapWare and NewHaptics) and their innovative solutions that help older adults & people with disabilities.

4:00 PM-4:30 PM

ARIA, Level 1, Joshua 9

From Funnel to Flywheel: How Culture Drives Growth in Media & Marketing

Anticipating cultural trends and aligning with them authentically drives business growth. Meet the changemakers who know when to jump into culture…and when to sit out.

4:00 PM-4:30 PM

LVCC, West Level 1, Mobility Stage

The Race No One Is Ready For: Mobility Beyond the Car, presented by Emotiv Mobility

New mobility is rising worldwide while infrastructure lags behind. See how states like Michigan are preparing for the next wave.

4:00 PM-4:30 PM

LVCC, South Connector, S231

Unstoppable Rise of Physical AI, Intelligented by DEEPX

DEEPX turns innovation into impact—its award-winning Physical AI chips now power real products recognized from CES to Wall Street, proving that AI is truly becoming real.

4:00 PM-4:40 PM

Venetian, Level 4, Lando 4304

Startup Power Panel: Disrupters Reshaping the Smart Home

Meet the innovators and challengers who are building the next wave of smart home solutions and shaking up traditional market dynamics.

4:00 PM-4:40 PM

LVCC, North Level 2, N257

The New Geography of AI: Power, Compute, and Global Advantage

As AI scales, compute strategy can make or break competitiveness. This panel explores how leaders optimize compute to control costs, gain advantage, and avoid costly mistakes in a rapidly shifting global AI landscape.

4:00 PM-4:40 PM

LVCC, North Level 2, N261

Advancing Human Security and Smart Mobility in Connected Communities

As we advance toward autonomous and connected transportation, experts discuss how to maintain human security as a foundation of innovation.

4:00 PM-4:40 PM

ARIA, Level 1, Joshua 8

The Team as a Brand: Marketing Beyond the Season

Sports teams are becoming media & entertainment companies. Learn how franchises are monetizing fandom year-round - on social, at home, and IRL.

4:00 PM-4:40 PM

LVCC, West Level 2, W218

Systems That Improvise: Leadership for Adaptive Intelligence

When architecture can "think", leadership must evolve. Discover how intelligent systems are redefining leadership in real time.

4:00 PM-4:40 PM

LVCC, Grand Lobby, CTA Stage

Human First in an AI Moment: How Governments Deploy Agentic Intelligence

City leaders share how AI is transforming workforce systems—boosting efficiency, accelerating talent supply chains, and solving regional labor shortages in real time.

5:00 PM-6:40 PM

Sphere, Pedestrian Bridge from the Venetian

Keynote: Lenovo Tech World @ CES

Live from Sphere, Lenovo CEO Yuanqing Yang takes the stage to discuss how AI is reshaping how you live, play, and work. Learn more.

7:00 PM-8:30 PM

Venetian Expo, Level 1, Casanova 605

CES International Reception

International attendees, exhibitors, and media celebrate CES opening night and connect over refreshments and snacks. International badge required.

7:00 PM-9:00 PM

Venetian, Grand Canal Shoppes, TAO Asian Bistro and Nightclub

Annual CTA Member Party at CES, presented by DHL Supply Chain

Enjoy great food and drinks while networking with fellow CTA members. CTA Members only. Government-issued photo I.D. and CES badge are required for entry (No exceptions).