Omron Healthcare, Inc.


Health care leader Omron Healthcare, Inc., aims to create healthier ways of living and empower consumers in personal health. At CES, Omron earned media coverage and established essential partnerships.

media impressions

CES 2020 Innovation Award Honoree Omron Healthcare is transforming the heart health industry by delivering innovative blood pressure devices and digital health services that empower consumers to make behavior changes.

“Our mission is Going for Zero,” said Ranndy Kellogg, CEO and president of Omron Healthcare. “We want zero heart attacks, zero strokes, and we want to give people zero excuses for not taking care of their heart.”

Omron turned to CES to gain media exposure and connect with global partners.

At CES 2020, Omron focused on three areas of personal health and wellness technology:

  • Heart health.
  • Pain management.
  • Respiratory care.

Omron featured Complete™, the first blood pressure monitor with EKG capability in a single device — and a CES 2020 Innovation Award Honoree.

“A lack of awareness of heart health is really our primary competitor,” said Carol Lucarelli, director of marketing and e-commerce at Omron. “We really rely on CES and our exposure here to create partnerships that allow us to expand that awareness.”

CES gives us access to top-tier media, to find this kind of media anywhere else would be near impossible.

Carol Lucarelli,
Director of Marketing and E-commerce, Omron

From its presence at CES, Omron secured meetings with major customers and buyers, including Best Buy, CVS, Costco, Walgreens and more, and generated more than three billion media impressions.

“CES gives us access to top-tier media,” Lucarelli said. “To find this kind of media anywhere else would be near impossible.”

“We are looking forward to CES 2021 to once again showcase our latest innovations, new products and services, and highlight the ways we can help consumers achieve better heart health. As we move to the LVCC North Hall, we expect to have greater access to attendees and media alike,” said Lucarelli.

“At CES, the press that’s here, the people that attend, the great interest in the digital health market, it’s great for us,” Kellogg said.

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