Powered by the Consumer Technology Association (CTA)®

Skip to content
Conference Session

Monetizing Gameplay: The Impact of Microtransactions

Wednesday, January 7
3:00 PM - 3:40 PM
Explore how in-game purchases are reshaping player experience and studio profits.
Conference Track Gaming
All CES conference sessions are seated on a first-come, first-served basis.

Speakers

  • David Reitman

    David Reitman

    Games Practice Leader, PwC

    Moderator

  • Dominion Ero

    Dominion Ero

    Growth Lead, Carry1st

  • Jong Woo

    Jong Woo

    VP, Game Services, Samsung

  • Allie Young

    Allie Young

    Chief Revenue Officer, the*gamehers

Related Sessions

  • Wednesday, January 7

    1:00 PM-1:40 PM

    ARIA, Level 1, Joshua 8

    From Games to Universes: Expanding IP Across Media

    Hear how top gaming companies are evolving their IP into transmedia franchises, turning gameplay into immersive stories across screens, genres, and communities.

    Conference Track

    Gaming
  • Wednesday, January 7

    2:00 PM-2:40 PM

    ARIA, Level 1, Joshua 8

    Level Up: Women Leading the Future of Gaming

    From game development to esports to executive leadership, women are redefining the gaming industry and shaping the next generation of games.

    Conference Track

    Gaming
  • Wednesday, January 7

    4:00 PM-4:40 PM

    ARIA, Level 1, Joshua 8

    AAA Gaming: What's Next for Blockbusters?

    AI is redefining the scale, speed, and cost of game development. Hear from experts on how this will impact the future of blockbuster gaming.

    Conference Track

    Gaming