CES Unveiled Amsterdam 2023

Conference Programming Schedule


CES Unveiled Amsterdam 2023 is organized by Consumer Technology Association in collaboration with the Dutch Ministry of Economic Affairs and Climate Policy. We are excited to share that for the first time in its history, CES Unveiled Amsterdam is joining forces with the World Summit AI (WSAI) to create one of Europe’s most influential Tech events.

At CES Unveiled Amsterdam, 70 Dutch innovative tech startups and scaleups will present themselves to the media, investors, and various stakeholders from the Dutch and European tech scene. CES Unveiled is the official pre-event of CES Las Vegas in January 2024.

The event's program, themed "Tech for One World," will feature industry leaders and experts sharing their perspectives on cross-border innovations that can help solve global issues and contribute to a better future for everyone. Talks and discussions will cover a wide range of topics, including AI, Health Tech, and Climate Tech.

Thursday 12 October | 9:00 AM-6:30 PM

9:00 AM-6:30 PM

CES Unveiled Amsterdam Exhibition and Networking

9:00-9:15 AM
Location: BlackBox

Kick Off World Summit AI and CES Unveiled Amsterdam 2023

Opening for CES Unveiled 2023. Please note, you must have a World Summit AI badge to attend this kick-off.

  • Gary Shapiro, Consumer Technology Association, President and CEO (producers of CES) 

  • Sarah Porter, Inspired Minds, CEO

9:00-9:45 AM
Location: YadaYada

Kick-off Prep for CES

Opening for CES Unveiled 2023

  • John T. Kelley, Vice President, CES and Show Director, CTA

  • Ilknur Dönmez, Manager at the Dutch Ministry of Economic Affairs and Climate Policy, Department of Entrepreneurship

  • Boudewijn Docter, Chief Growth Officer HighTechXL

  • Sophie Dik, Head of Sales, CarbonX

  • Moderator:  Rik Roeske, project leader missions at the Netherlands Enterprise Agency

10:00-10:30 AM
Location: YadaYada

Revolutionizing with Technology: Navigating Global Markets

For those pioneering new technology, growth takes a different shape compared to launching a regular product. What are the roads for growth? How does a startup with cutting-edge technology find its market, partners, and funding? Join our panelists as they share their experiences to navigate both European and intercontinental markets with their revolutionary concepts. They will discuss the challenges faced, strategies employed, and lessons learned while introducing disruptive technologies to the world.

  • Esther Bisschop, Co-Founder Th3rd / now ARES (A Snap Company)

  • Thomas Serval, Founder of Baracoda

  • Moderator: Lieke Lamb, CEO Future Expertise Center/Women in Tech 

10:30-11:15 AM
Location: YadaYada

Unleashing Innovation: The Role of Capital in Driving Technological Advancement

In a changing funding landscape, emerging industries and global challenges demand new approaches. Join our panel discussion where representatives from diverse funding institutes come together to explore the future of funding and its role in driving deep tech advancements. This discussion will feature insights from government funders, corporate venture capital (CVCs), and (angel) investors. Learn from successful case studies, investment approaches, and strategic visions that shape the future of deep tech. 

  • Anke Huiskes, Managing Partner NP-Hard Ventures 

  • Maurice van Tilburg, Director at the Netherlands National Growth Fund

  • Jean-David Malo, Executive Director for European Innovation Council

  • Moderator: John Bell, CEO HighTechXL

11:15 AM-12:30 PM
Location: YadaYada

CES Unveiled Match Event 2023

Startups participating the CES Unveiled Match Event will meet with their matched investors.

1:40-1:50 PM
Location: BlackBox

Welcome & CES 2024

Gary Shapiro, President and CEO of the Consumer Technology Association (the producer of CES) will share his thoughts on the road to CES 2024, dynamics in the rapidly evolving technology industry and the power of technology innovation to address some of the world’s biggest challenges.

  • Gary Shapiro, President and CEO, CTA (producers of CES)


1:50-1:55 PM
Location: BlackBox

Welcome Message NL Minister


  • Micky Adriaansens, The Netherland's Minister of Economic Affairs and Climate Policy

1:55-2:10 PM
Location: BlackBox

CTA 2024 Tech Trends Report


Director of Thematic Programs, Brian Comiskey of the Consumer Technology Association (CTA) will explore the latest and future trends in tech innovation that are fortifying the digital world, transforming the consumer experience, and building solutions for global challenge to better shape our future.

  • Brian Comiskey, Director of Thematic Programs, Consumer Technology Association (producers of CES) 


2:10-2:15 PM
Location: BlackBox

Welcome Message

U.S. Ambassador’s Office

  • Aleisha Woodward,  Deputy Chief of Mission for the U.S. Mission The Netherlands

2:15-2:55 PM
Location: BlackBox

Futurists Media, Tech, & Culture 

Hear from futurists, entrepreneurs  and trailblazers on how trends in technology directly impact trends and consumer behavior across media, culture and business.

  • Debbie Wosskow, Multi Exit Entrepreneur, Investor

  • Selma Turajlic, Entrepreneur/Angel Investor/Adviser

  • Moderator: Melissa Harrison, VP Marketing & Communications, Consumer Technology Association (producers of CES)

2:55-3:35 PM
Location: BlackBox

The Ethics of Investing and Tech for Good

The Ethics of Investing: Hear from global, top investors on how their funds are driven by both mission and values whilst balancing the bottom line. These VCs are striving to balance returns while building in tech for good.

  • Ernst Rustenhoven:  Slingshot Ventures

  • Briehan Burke:  Keen Venture Partners

  • Kate Mullord:  4Impact VC

  • Michiel Scheffer, Board President of European Innovation Council     

  • Moderator: Gary Shapiro, President and CEO, CTA (producers of CES)

3:35-4:10 PM
Location: BlackBox

How will chips shape the future? The building blocks of technology

Just like energy, in its various forms, chips have become an essential input into production because of digitalization, for most if not all economic activities. They are part of the building blocks of the future of digitalization. They’re at the heart of the devices that we use to work, travel, stay fit and entertain ourselves – from cars to smartphones and from MRI scanners to industrial robots, agricultural  and data centers.
Founders of the most innovative chips  & investors discuss growth and effective growth of their companies with new technologies in a sector that might not be ready. how you can be effective in the growth of your company under market conditions that are far from ideal. How can this sector accelerate and what are the lessons learnt. 

  • Kaylee Hakkel,  Operations Director at Mantispectra

  • Moderator:  Constantijn van Oranje, Envoy at    

4:30-6:30 PM
Location: YadaYada

Startup Networking Reception

Join us as we close out the event with passed hors d’oeuvres and beverages to celebrate Tech for One World!

Your Health and Safety is Important to Us
The Consumer Technology Association (CTA)® will continue to review the coronavirus safety recommendations and guidelines issued by the Netherlands and the European Union. CTA will adapt CES Unveiled plans accordingly and share updates with its audiences.