Exhibitor PR Opportunities

CES Media List

The CES media list includes contact information for all media that opted in to receiving targeted exhibitor news about new products and announcements happening during CES. More information about the CES 2023 media list will be available in the coming months.

Tips for Using the Media List

DO:

Understand what topics and information interest a journalist before reaching out.
Use the product category filter to outreach to media that cover your product(s).
Customize and personalize emails, while keeping the messaging short and concise.

DO NOT:

Send the same messaging to the same journalist multiple times.

Blast the entire list. This will result in more journalists choosing to opt out in the future and will not result in quality interest from journalists.

Exhibitor B-Roll Submission

A B-roll media package gives media an engaging and visual look at your product announcement. Exhibitors can submit B-roll for media to download and include in their CES coverage. More information CES 2023 B-roll submission will be available in the coming months. View guidelines and best practices below to prepare.

Learn about B-roll submission guidelines, upload requirements and recommended best practices.

Virtual Media Interview Best Practices

CES is an opportunity to share your company news with global media. Review our virtual media interview best practices to ensure you look and send your best.

Learn more

Promote Your Presence

Exhibitor Press Release Distribution and Online Media Kits from Cision PR Newswire

Visit Cision Site

Cision PR Newswire is the official wire and online media kit service for CES. View new product launches, event news and more from CES 2022 over the industry's strongest distribution network, and prepare to maximize your media presence ahead of CES 2023.

With Cision PR Newswire, exhibitors can access a network of 4000+ websites, nearly 3000 media outlets and 550 news content systems — all for an economical price. All press releases distributed will automatically post to the official CES Exhibitor News page.

Services include:

Press release and multimedia distribution with guaranteed placement additions available.
Online media kits (includes building, hosting, updates and email news distribution).
Co-op media tour opportunities like "New Year’s Tech Trends" or "Holiday Gifting 101" (see examples here).
Media database, monitoring, insights and more.

All services include access to strategic counseling to ensure you receive the best results.

For more information, visit https://ces.vporoom.com/order or contact us at VPO@cision.com or 856-296-8454.