Powered by the Consumer Technology Association (CTA)®

Skip to content

Penny Pritzker

Chairman, PSP Partners

Penny Pritzker, Founder and Chairman of PSP Partners and former U.S. Secretary of Commerce and Special Representative for Ukraine’s Economic Recovery, serves on corporate boards including Microsoft and Icertis and is Senior Fellow of the Harvard Corporation. She also co-founded the Pritzker Traubert Foundation, dedicated to expanding economic opportunity for Chicago families.
Penny Pritzker

Sessions

  • Tuesday, January 6

    9:00 AM-9:40 AM

    ARIA, Level 1, Joshua 8

    The End of the Funnel

    Growth isn't a journey. It's an instant. Explore how brand, tech, and AI are collapsing the funnel into one continuous customer experience.

  • Tuesday, January 6

    10:00 AM-10:40 AM

    ARIA, Level 1, Joshua 8

    Agentic AI: Cutting Through the Hype

    From assistants to orchestrators to agentic commerce, this session defines agentic AI, clears up the confusion, and shows how to turn hype into real impact.

  • Tuesday, January 6

    11:00 AM-11:40 AM

    ARIA, Level 1, Joshua 8

    Creativity: The True Growth Engine

    AI can scale content, but only creativity scales growth. Learn how brands are turning originality into measurable impact in an automated world.