Conference Session

The Future of Fan Engagement: Role of AI in Sports and Media

Wednesday, January 7

10:00 AM - 10:25 AM

Content & Entertainment Marketing & Advertising Sports

Explore how AI is redefining fan engagement, transforming sports and media experiences with personalized content, immersive interactions, and smarter storytelling.

Conference Track Monks and Adobe: How to Transform the Economics of Advertising with AI

All CES conference sessions are seated on a first-come, first-served basis.

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The Modern Marketer's Mandate: Agility, Transparency, & AI-Powered Growth

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11:00 AM-11:40 AM

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Architecting the New Media Stack for Commerce and Consumer Engagement

Artificial Intelligence Marketing & Advertising Retail/E-Commerce

What happens when retail data meets CTV? Industry leaders reveal how agentic AI is building the next era of connected commerce.

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Monks and Adobe: How to Transform the Economics of Advertising with AI

Step-by-Step Guide for International Attendees

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Step-by-Step Guide for International Attendees

Media Guides

Exhibitor Dashboard: Quick 3-Step Guide

Exhibitor Tool Kit

Five Tips for Attendee Registration

Your Essential First-Time CES Experience Guide

Artificial Intelligence

Digital Health

Vehicle Tech and Advanced Mobility

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Why CES Is the Ultimate Event for Creators

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The Future of Fan Engagement: Role of AI in Sports and Media

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Related Sessions

Creativity in State of Flow - Fireside Chat

Conference Track

The Modern Marketer's Mandate: Agility, Transparency, & AI-Powered Growth

Conference Track

Architecting the New Media Stack for Commerce and Consumer Engagement

Conference Track