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Conference Session

POV: You're A Marketer Finding The Balance Between Control and Automation on TikTok, presented by TikTok

Wednesday, January 7
2:00 PM - 2:40 PM
TikTok brings together Economist Impact, Vayner Media, and Ulta Beauty to explore how AI, automation, and human intuition will shape the future of performance marketing.
Conference Track C Space® Storytellers
All CES conference sessions are seated on a first-come, first-served basis.

Speakers

  • Katherine Stewart

    Katherine Stewart

    Head of Research, Policy & Insights, The Economist Group

    Moderator

  • Kelly Mahoney

    Kelly Mahoney

    Chief Marketing Officer, Ulta Beauty

  • Gary Vaynerchuk

    Gary Vaynerchuk

    CEO, VaynerMedia

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