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Conference Session

Irrational Consumers: How to Grow Brands in an Unreasonable World, presented by Kroger

Wednesday, January 7
1:00 PM - 1:40 PM
ARIA, Level 2, Mariposa 5
Marketing & Advertising Retail/E-Commerce
Discover how brands can decode irrational shopping behaviors and use smarter diagnostics to unlock new growth opportunities in the evolving 2026 retail landscape.
Conference Track C Space® Storytellers
All CES conference sessions are seated on a first-come, first-served basis.

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