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The Trade Desk Took the Stage at the CES C Space Studio 2026: The Next Chapter of Streaming, Advertising, and Viewer Engagement

January 7, 2026

Article Summary

Rob Caruso, VP Ventura TV OS, outlines a more open TV future—what Ventura means for streaming, advertising, and viewer choice heading into 2026.

Marketing and Advertising

Discover the tactics, trends and technologies disrupting consumer behavior today — and shaping the future of advertising.

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