Nikki Fargas
President, Las Vegas Aces
Nikki Fargas is President of the 3x World Champions, the Las Vegas Aces since May 2021. Involved on several boards, she serves the Women’s Basketball Hall of Fame, Las Vegas Global Economic Alliance, Public Education Foundation, Kay Yow Cancer Fund, Advancement of Blacks in Sports, the Women of Color Coaches Network, and she is a founding member of the Black Student Athlete Association at LSU.
Sessions
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Tuesday, January 6
4:00 PM-4:40 PM
ARIA, Level 1, Joshua 8
The Team as a Brand: Marketing Beyond the Season
Sports teams are becoming media & entertainment companies. Learn how franchises are monetizing fandom year-round - on social, at home, and IRL.
Conference Track
Sports Tech