Monica Austin
Cmo, Blizzard Entertainment
As senior vice president and chief marketing officer at Blizzard Entertainment, Monica oversees the planning, development, and execution of the company’s marketing initiatives. Monica guides creative teams, enabling them to be bold and authentic in their activations that help drive engagement with player communities, generate excitement for major releases, and more.
Sessions
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Wednesday, January 7
2:25 PM-3:00 PM
ARIA, Level 1, Joshua 9
Brandmakers Elite Roundtable
How are marketers making their brand truly matter to today's audiences? When ads are so easily clicked away, which marketing is really commanding our attention?
Conference Track
Entertainment Summit, a Variety Program