Mitchell Smith
Head of Original Content, X
Mitchell Smith is the Head of Original Content at X, leading all creative and business strategy for XOriginals, a new division that releases premium content series. Blending high-caliber storytelling with real-time audience interaction, he's launched 30 original series with creators and partners like Fabrizio Romano, the Williams Sisters, Khloé Kardashian, Anthony Pompliano, and the NFL.
Sessions
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Monday, January 5
1:00 PM-1:40 PM
ARIA, Level 1, Joshua 8
The Creator Economy & Unique Vision: Algos, Analytics & Monetization
The creator economy has slayed the giant of Hollywood entertainment with a combination of YouTube and social media. Let's explore the secret sauce.
Conference Track
Digital Hollywood: Entertainment, Tech & Brands - AI, XR, Streaming