PR Opportunities
CES Exhibitor PR Opportunities
Generate buzz with media kits, press events, broadcast opportunities, and more. Through these programs exhibitors can position their innovations for increased media coverage and get on more attendees’ must-see lists!
FREE Promotional Toolkit
CES Daily
Introduce your new product to thousands of CES 2026 attendees with an ad in the Official CES Daily.
Want editorial coverage in the CES Daily? Contact Adam Goldstein for advertising rates and information (917-922-9872).
On-Site Opportunities
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CES 2026 Exhibitor B-roll
A B-roll media package gives media an engaging and visual look at your product announcement. Exhibitors can submit B-roll for media to download and include in their CES coverage. More information about CES 2026 B-roll submission will be available in December 2025.
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Media Briefing in a CES-Provided Room
For a flat fee, exhibitors can sign up to host a media briefing in a CES-provided room (LVCC or Venetian) during the show, which will be listed on the official CES 2026 Schedule. The rooms are fully equipped with A/V resources for a seamless presentation experience and may be reserved for presentations Day 1 and 2 of the show.
Coming Fall 2025
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Booth Event Promotion
Exhibitors can list press briefings, demos, and other events hosted at their booth within the Exhibitor Dashboard under “Exhibitor Scheduled Events.” These sessions will be automatically added to your Exhibitor Directory listing which can be viewed on ces.tech and the CES 2026 mobile app.
Coming Fall 2025
Virtual Media Interview Best Practices
CES is an opportunity to share your company news with global media. Review our virtual media interview best practices to ensure you look and send your best.
Virtual Media Toolkit
Download PDFCES Media List
The CES media list includes contact information for all media that opted in to receiving targeted exhibitor news about new products and announcements happening during CES. More information about the CES 2026 media list can be accessed via the Exhibitor Dashboard as of December 1st.
Tips for Using the Media List
DO: |
DO NOT: |
|---|---|
Understand what topics and information interest a journalist before reaching out. |
Send the same messaging to the same journalist multiple times. |
Use the product category filter to outreach to media that cover your product(s). |
Blast the entire list. This will result in more journalists choosing to opt out in the future and will not result in quality interest from journalists. |
Customize and personalize emails, while keeping the messaging short and concise. |
SPONSORED CONTENT
Exhibitor Press Release Distribution and Online Media Kits from Cision PR Newswire
Cision PR Newswire is the official wire and online media kit service for CES. View new product launches, event news and more from CES 2025 over the industry's strongest distribution network, and prepare to maximize your media presence ahead of CES 2026.
With Cision PR Newswire, exhibitors can access a network of 4000+ websites, nearly 3000 media outlets and 550 news content systems — all for an economical price. All press releases distributed will automatically post to the official CES Exhibitor News page.
Services include:
- Press release and multimedia distribution with guaranteed placement additions available.
- Online media kits (includes building, hosting, updates and email news distribution).
- Co-op media tour opportunities like "New Year’s Tech Trends" or "Holiday Gifting 101".
- Media database, monitoring, insights and more.
All services include access to strategic counseling to ensure you receive the best results.
For more information, visit https://ces.vporoom.com/order or contact us at VPO@cision.com or 856-296-8454.
Exhibit at CES 2026
