The 2025 Samsung 55” OLED S95F TV is the world’s brightest OLED – 30% brighter than any other.

Packed with new technology, the TV achieves several firsts and enhancements. Its improved OLED Glare-Free technology removes distractions from external lighting sources without sacrificing picture quality. It sports a new Game Bar 5.0 and the fastest-ever VRR in an OLED, ensuring the best gaming performance and no more tearing. Plus, a third-generation AI processor offers even more vivid, accurate visuals.

Its 3D-like ultrabright picture, AI Auto Game Mode and Mini-map Zoom with AI will thrill console and PC gamers alike.