Where Ideas Come to Life: Eureka Park™ at CES

This article is based in part on a story that originally appeared in It Is Innovation (i3) magazine, published by the Consumer Technology Association (CTA)®.

Overview At the CES® area dedicated to startups and budding tech, innovators and investors come together to bring the future of technology to the here and now.

For more than a decade, startups have convened at the vibrant venue that is CES Eureka Park™ in pursuit of their big break in the tech industry. In the electric atmosphere of the world’s largest startup event, exhibitors pitch potential partners, investors and Shark Tank casting directors alike.

The dedicated startup space at CES 2020 featured more than 1200 new businesses, attracting more than 2000 venture capitalists and investors, and 6300-plus members of the media.

“CES has the unique ability for startups and young companies to get exposure to major global brands,” said Mara Lewis, co-founder and CEO, ID8 Innovation, member, CTA Board of Industry Leaders. “The opportunities for venture funding and growth are incredible here.”

The startups at Eureka Park come from more than 50 countries from six continents, including:

  • Belgium

  • Canada

  • France

  • Great Britain

  • Holland

  • India

  • Israel

  • Singapore

  • South Korea

Shark Ready

Eureka Park is familiar ground to veterans of the renowned reality TV show Shark Tank. Among those that have proven to be both CES Ready and Shark Ready are Benjilock, an easy-to-use padlock that opens with a fingerprint. It received an investment from Kevin O’Leary. Another success, LED lightbulb company Ilumi, secured a deal with Mark Cuban.

While few companies land a spot on popular TV shows, Eureka Park exhibitors and alumni have received more than $1.5 billion in funding since 2012, establishing the venue as a forum for discovering the next big thing.


Ideas that Spark Change

The world’s most promising tech pioneers — and maybe some unicorns — showcase their ingenuity at Eureka Park, set to improve the way we live every day. Some Eureka Park 2020 exhibitors included:

BluArmor: A must for any motorcycle rider, this high-tech helmet offers personalized cooling to keep rides more comfortable.

HeartHero: Innovative tech can save lives, like this next-generation defibrillator. The device allows anyone the chance to save a life in the case of sudden cardiac arrest.

ROYBI: This tiny, education-focused robot teaches kids through games, songs and lessons, improving vocabulary, reading skills and mathematics.

The future of business was on display at Eureka Park 2020, and our newest inventors may soon become some of the biggest names in the industry.

Read more about Eureka Park and meet a few Eureka Park 2020 exhibitors in i3 magazine.

You May Also Be Interested In ...


The Future's Future: Inside CES Eureka Park

At Eureka Park, CES' dedicated area for more than 1,200 startups, young businesses from all over the world come to launch new products, services or ideas, form new partnerships, get funding and make new acquisitions. 

Read more arrow-black