Conference Session
What Creators Actually Want from Brand Partnerships
Conference Track
Creator Stage
The best creator partnerships are collaborative and authentic. Creators discuss what separates long-term relationships from one-time sponsorship deals.
Conference Track
Creator Stage
All CES conference sessions are seated on a first-come, first-served basis.
Related Sessions
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Wednesday, January 6
2:45 PM-3:15 PM
LVCC, Central Hall, Level 1, CES Creator Stage
Beyond Influence: Building Lasting Value in the Creator Economy, presented by Deloitte
Explore how creators, brands and platforms can turn audience trust into lasting businesses through commerce, AI and partnerships that create shared value.
Conference Track
Creator Stage -
Wednesday, January 6
10:30 AM-11:00 AM
LVCC, Central Hall, Level 1, CES Creator Stage
Creators Took Over the TV
The living room is now YouTube’s biggest screen. Creators and TV makers on how creator-made shows are rewriting what television is.
Conference Track
Creator Stage -
Wednesday, January 6
2:00 PM-2:30 PM
LVCC, Central Hall, Level 1, CES Creator Stage
The Acquisition Era of the Creator Economy: Demand Is the Asset
For a decade, platforms rented creators through sponsorships. Now they’re buying their businesses outright. Hear from the people pricing creator demand on what changes next.
Conference Track
Creator Stage