Mark Grether is the VP, GM of Uber Advertising, where he leads the acceleration of the global advertising business, helping brands reach Uber’s audience in 32 markets. Mark joined Uber from Amazon. Prior to that, he was the CEO of Sizmek and co-founder of WPP's Xaxis, (generating $1b in rev). Mark has a PhD from the University of Mannheim. He is a German citizen and lives in NY with his family.
Sessions Uber: From Pickup to Purchase - Navigating the New Road of Urban Mobility and Innovation Wednesday, January 10, 11:10 – 11:40 AM LOCATION ARIA Level 2 Mariposa 4