Partner Track

MediaLink: Marketing Reinvented

Explore pressing issues facing marketing, media and entertainment and how emerging technology is changing the future of those industries.

Tuesday, January 9

3:00 – 3:30 PM

Conference Session

What Are the Odds? Fighting Consumer Security in Today’s Digital Age

LOCATION ARIA Level 1 Joshua 9

Technology has enabled incredible connectivity along with countless vulnerabilities. What’s at risk for consumers, and how can tech fight back?

3:30 – 3:55 PM

Conference Session

Streaming Wars: The State of the Industry

LOCATION ARIA Level 1 Joshua 9

Streaming is on fire and marketers are striving to stay ahead of viewership trends. How can smart marketers engage consumers, now and in the future?

3:55 – 4:15 PM

Conference Session

Future Consumers Drive Tomorrow’s Brands

LOCATION ARIA Level 1 Joshua 9

The future consumer is changing the game for brands. Explore how marketers can reach consumers by creating authentic and engaging experiences underpinned by technology.

4:15 – 4:35 PM

Conference Session

Delivering CPG Innovation Through Technology

LOCATION ARIA Level 1 Joshua 9

Shopping is evolving and consumer expectations are high. CPG innovation and tech will revolutionize product access and discovery.

4:35 – 5:00 PM

Conference Session

Creators & Collabs for Brands

LOCATION ARIA Level 1 Joshua 9

Brands are embracing creators to deepen connections, enhance authenticity and extend influence. Hear why co-creation is the future of marketing.

Wednesday, January 10

10:00 – 10:25 AM

Conference Session

AI: Technological Tipping Point

LOCATION ARIA Level 1 Joshua 9

AI is on a course to change everything. Join for a discussion on what marketers aren’t thinking about when it comes to AI…but should be.

10:25 – 10:50 AM

Conference Session

Navigating Retail Media’s Meteoric Expansion

LOCATION ARIA Level 1 Joshua 9

The retail media revolution has reached fever pitch. How can brands navigate this $128B ecosystem full of opportunity?

10:50 – 11:10 AM

Conference Session

2024: The Year Marketing Will Change Forever

LOCATION ARIA Level 1 Joshua 9

AI is scaling marketing to the next level. Learn how modern marketers can leverage its potential to drive growth and enhance creativity.

11:10 – 11:35 AM

Conference Session

New, Next, Now: Innovation in Immersive Experiences

LOCATION ARIA Level 1 Joshua 9

Immersive technology offers new possibilities for entertainment, shopping, travel and more. Dive into its future impact on consumer brand interaction.

11:35 – 12:00 PM

Conference Session

Welcome to the Age of Infinite

LOCATION ARIA Level 1 Joshua 9

In this era of perpetual disruption, understand how leaders can accelerate innovation with workforces that remain largely dispersed.

All CES conference sessions are seated on a first-come, first-served basis.
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