Over 100 exhibiting companies and more than 1000 attendees, including more than 60 media, gathered at CES Unveiled events this week in Paris and Amsterdam. Focused on “Tech for a Better Tomorrow,” the events featured remarks by Jean-Noël Barrot, Minister Delegate for the Digital Economy for France, Micky Adriaansens, Minister of Economic Affairs and Climate Policy of the Netherlands, and other senior government and industry leaders. 

The Unveiled events also recognized CES 2023 Innovation Award Honorees from both countries. Twenty-seven products from France and twelve from the Netherlands received honors, selected from a record high of over 2100 submissions. 

“Technology is transformational – improving the lives of millions and helping to solve some of the world’s toughest challenges,” said Gary Shapiro, President and CEO, CTA. “I was thrilled to shine a bright light on European technologies driving change and offer attendees an early look at some of the innovations we’ll see at CES 2023 in January.”  

“People were thrilled to be back together at CES Unveiled Paris and Amsterdam, and counting down to CES 2023,” said John T. Kelley, vice president and acting show director, CES. “We look forward to seeing many of our featured European startups again in January, alongside the more than 1300 companies already committed to exhibit in Las Vegas.”  
CES Unveiled returned to Paris on Monday, October 10 with 20 exhibitors, including BBalance, Humetrix, Wisear and Valeo. The conference program included a conversation between CTA’s Shapiro and Minister Barrot on technology’s role in addressing global issues – such as food and healthcare access, energy production and environmental protection – and where French companies can make the biggest impact.  
CES Unveiled Amsterdam, held earlier today, featured more than 85 exhibiting companies – 70 Dutch startups and startups from the countries of Czechia, Germany, Hungary, Poland and Slovakia. All 70 startups from the Netherlands will exhibit at CES 2023 within Eureka Park, the CES startup hub. In remarks at the event, Minister Adriaansens highlighted groundbreaking startups and innovations from the Netherlands that are making a difference in creating a sustainable future.  

At CES Unveiled Amsterdam, CTA also announced the latest addition to the CES 2023 keynote lineup: Oliver Zipse, Chairman of the Board of Management of BMW. Zipse joins leaders from John Deere and AMD as part of the CES 2023 keynote lineup.  

Owned and produced by CTA, CES 2023 will take place in Las Vegas on Jan. 5-8, 2023 with Media Days taking place Jan. 3-4, 2023. Attendees will experience new technologies from global brands, hear about the future of technology from thought leaders and collaborate face-to-face with other attendees. The show will highlight how innovations in sustainability, transportation and mobility, digital health, the metaverse and more are addressing the world’s greatest challenges. Audiences will hear from industry experts during live keynotes, including leaders from John Deere, AMD and BMW. Visit CES.tech for all CES 2023 updates, registration details, and the media page for all press resources. 

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Patrick Pannett