Meet the Honorees: Women in Consumer Technology

Overview The Women in Consumer Technology (WiCT) awards have traditionally been held at CES® every year, honoring the exceptional women transforming our industry. Meet the 2021 Legacy Awards Honorees.

The annual Women in Consumer Technology (WiCT) promotes the advancement of women in the consumer technology industry, and its Legacy Awards honor the remarkable women who are changing the industry landscape through their leadership.

The WiCT networking reception and awards ceremony has traditionally been held at CES®, and honorees in recent years have included Consumer Technology Association (CTA)® executives Cindy Stevens, senior director of publications, and Tiffany Moore, senior vice president of political and industry affairs, as well as women from CTA member companies and CES exhibitors, including Samsung, Facebook, Lutron Electronics, IBM and more.

Though the WiCT awards ceremony was not able to join us at the all-digital CES 2021, we are pleased to celebrate the work and leadership of the female industry luminaries recognized in the 2021 Legacy Class.


Michelle Gus, Director of Residential Business Development for North America, Crestron

Gus works closely with architects, interior designers, builders, developers and more and is responsible for analyzing key residential market segments. Gus is a member of the CTA Smart Home Division Board.


Andrea Hogan, Sr. Director and Head of NA and AU Marketing, Qualcomm

In her role at Qualcomm, a CTA member company with speakers at CES 2021, Hogan focuses on partner marketing, channel marketing and consulting in the consumer technology industry. Her approach to building teams is to understand individual strengths and champion diversity.


Elizabeth Lafontaine, Industry Analyst and Director of Thought Leadership, The NPD Group

At the NPD Group, which spoke at CES 2021, Lafontaine serves as the director of thought leadership, focused on uncovering insights about the retail consumer and providing strategic direction to retailers and manufacturers.


Roberta Lewis, President, Roberta Lewis and Associates

Founder and President of Roberta Lewis and Associates, Lewis supports a broad range of electronics and technology businesses. She has served on CTA’s Audio Board, High-Performance Audio Sub-Division, and Audio Promotions Committee.


Woman to Watch: Kristin Reinitz, Director of Business Development and Sales, Admit One Home Systems

Reinitz joined Admit One in 2018, taking on marketing, sales and process objectives. She currently sits on the board of directors for Women in Construction (WINC), is working on her Lighting Certification, and continues to mento other women.


Carol Campbell Inspiration Award: Heather Squire, Global Account Director Commercial Organization, Logitech

Squire has had an extensive 20-year career in consumer technology and is currently serving as Global Account Director, Commercial at Logitech, a CTA member company. She has worked with startups such as Flip Video and GoPro.


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