The Future of Hair Care: Personalization Through AI Technology

MYAVANA Debuts The Future of Hair Care at CES With New AI-Driven Hair Analysis Technology. Global consumers are set to benefit from a new scientific hair analysis tool that provides personalized hair care recommendations on products, ingredients, regimens, and healthy hair solutions. Until now, consumers who wanted to know the best products to purchase for their hair care regimen have relied on the 1A to 4C curl pattern chart to determine their hair type. The challenge, however, is that many consumers can’t identify their correct hair type, nor do they fit into just one category of hair types and hair needs. MYAVANA is building the future of hair care with its innovative hair analysis technology that takes the Hair Typing System a step further by identifying the unique combination of textures and types that a person has, introducing a Unique HairID and digital hair profiles for every consumer. With a mission to transform the hair industry through science & technology, MYAVANA offers personalized hair care guidance through a combination of patented AI technology and professional experts. MYAVANA will also debut their Amazon Alexa skill, following participation in the Black Founders Build With Alexa program, and showcase their B-B dashboards providing real-time data and analytics on the hair care market. Computer Scientist and Beauty Innovator, Candace Mitchell Harris is the Co-Founder and CEO of MYAVANA, recognized as the pioneer of personalized hair care in 2016 on the Forbes 30 Under 30 List and saluted as this generation’s “Madame CJ Walker of Tech” Techturized Inc. (dba MYAVANA) is a global Black-owned, women-led beauty tech company that analyzes hair strands to recommend personalized hair care regimens. With over 50,000 customers and subscribers worldwide, MYAVANA is the first AI system to recognize textured, multicultural hair. Their recommendation methodology is scientifically proven for all hair challenges and hair care needs, and is trusted by some of the biggest brands, including Sephora, Unilever, and Amazon. MYAVANA was engineered by Computer Scientist Candace Mitchell Harris and has been featured by Forbes, TechCrunch, Inc. Magazine, Buzzfeed, SXSW, Black Enterprise, CNN, CNBC, ESSENCE, EBONY, BET, Marie Claire, WWD, MSNBC, Naturally Curly, The Real, and Business Insider. For more information, visit

Saturday, January 7

1:30 – 2:30 PM

LOCATION Halls A-D Venetian Expo Booth #54862

All CES conference sessions are seated on a first-come, first-served basis.