The Resurgence of Marketing Technology

Last year, the duopoly’s market share wrote off ad tech. Today, the industry realizes ad tech isn’t dead; it just carried dead weight. This session debates market drivers, different players’ contributions to the value chain and how technologies like blockchain are ushering in tomorrow’s experiences.

Tuesday, January 8

10:15 – 11:15 AM

LOCATION ARIA Level 1 Joshua 9

INCLUDED WITH:

Speakers

All CES conference sessions are seated on a first-come, first-served basis.
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