Sports and Entertainment

Thursday, January 5

9:00 – 9:40 AM

Conference Session

Technology and Acquiring The Fluid Fan: The Sports Industry's Path to Growth

LOCATION ARIA East Level 1 Joshua 9

For decades the sports industry has been anchored in live linear viewership and getting more fans in seats, but technology has radically changed fan behavior. New entrants into video streaming and media platforms, ticketing, gaming, and sports merchandise and venue districts have made acquiring the next generation of fans - The Fluid Fan -  an overwhelming challenge. Hear about the big bets being made and strategies being implemented to secure the successful future of their business and the industry as we know it.

10:00 – 10:40 AM

Conference Session

From the Couch to the Field: The Immersive Future of Sports Media

LOCATION ARIA East Level 1 Joshua 9

It's no longer just about the size of the screen, but instead, about how technology is enabling sports fans to become actual participants in the sports they love to watch. From co-watching to placing bets, and mixed reality to shopping the court, new platforms are transforming how fans interact and companies drive revenue.

3:00 – 5:00 PM


The Future of Sports Health Technology, presented by Abbott

LOCATION Las Vegas Allegiant Stadium

Our understanding of athlete performance and safety is rapidly changing led by the convergence of health and technology. With the support of healthcare providers and new innovations, athletes now have access to tools that can directly monitor and improve their health while keeping them active. Join a group of professional athletes and sports scientists for a discussion on the present and future of sports health technology. Your body is constantly talking to you, now it’s time listen. | PLEASE NOTE: Recording equipment will not be permitted in the stadium. We encourage members of the media to plan accordingly. If you cannot store your equipment ahead of time, there will be a check available outside of the stadium. Thank you for your cooperation. | LOCATION: Allegiant Stadium, FORD North Entry Gate | DOORS OPEN: 2:30 PM | PANEL: 3:00 – 4:00 PM | NETWORKING RECEPTION: 4:00 - 5:00 PM | IMPORTANT NOTE: You don't need to RSVP for this event, but all attendees must be registered for CES and be prepared to show their CES show badge for admission. | COMPLIMENTARY SHUTTLE SERVICE: roundtrip shuttle transportation will be provided on a first come, first served basis. Shuttles will depart from outside the LVCC, Central Hall at 2:15 PM. | PARKING: free parking is Available in Lots A & C. | RIDESHARE: Drop-off address is 3333 Al Davis Way. Drivers can drop off directly at the intersection of Al Davis Way and Allegiant Way. | View more details on transportation and the event schedule:

All CES conference sessions are seated on a first-come, first-served basis.