Liz Cutting



Liz Cutting

Executive Director, Checkout
The NPD Group

Liz Cutting

A member of The NPD Group, Liz Cutting is an Executive Director on the Checkout team. Checkout Tracking provides detailed information on consumer buying behavior at the market basket level, based on receipts for both online and brick-and-mortar retail purchases from the same consumers over time.

Cutting has more than twenty years of marketing and analysis experience, most recently as NPD’s executive director in the consumer technology sector and lead imaging analyst.  Prior to joining NPD, Cutting managed the development of the corporate web site for Fuji Photo Film U.S.A., Inc. Previously she was an account manager in interactive advertising at McCann Erickson.  Cutting also spent seven years in marketing during the launch and growth of the Lexus Division of Toyota Motor Sales U.S.A.

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