Colleen Hancock



Colleen Hancock

Chief Operating Officer
Baby Center

Colleen Hancock

Colleen Hancock is COO of BabyCenter – the #1 parenting digital destination is an innovative, data-driven technology company focused on delivering solutions to pregnant women and new parents, reaching 50MM unique parents globally each month, and, 250MM+ on social media, and an additional 20MM underserved. Colleen leads the company, responsible for strategy, growth and profitability. She creates social responsibility programs to improve maternal health through partnerships. She was a founder of MAMA (Mobile Alliance for Maternal Action), and created messaging programs on mobile devices to educate women in underserved communities, winning J&J recognition as Fortune’s #9 Company Changing the World. She serves on the board of mothers2mothers. Colleen is an 18 year veteran of BabyCenter with 16 previous years in retail strategy with Neiman-Marcus and Duty Free Stores (DFS) globally. Colleen holds a BA from the University of Texas. She and her family live in the SF Bay Area and she loves being a Mom and supporting parents.

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