Kimberly Fabiano-Fassetta



Kimberly Fabiano-Fassetta

Chief Marketing Officer
AfterShokz

Kimberly Fabiano-Fassetta

Kim’s passion for making AfterShokz a household name is tireless, and she takes pride in fueling the team with positive energy daily. As the publicist honored with launching the brand back in 2011, she’s been tied to the company’s growth from day one and is personally committed to changing the way people use headphones. Kim’s career in the consumer technology industry started one week after graduating from University of Delaware, at NAPCO Media, managing marketing and events for several arms of the trade publishing house—with the CE group capturing her heart. Two years later she made a cross-country move, from Philadelphia, PA to Phoenix, AZ for the opportunity to handle public relations and communications for DBL Distributing Inc. Prior to DBL’s sale, she moved just a few zip codes away to OmniMount, to serve as the brand manager for both the consumer and commercial divisions in the company’s prime. In 2009, a personal move took her to Texas, and social4media—the boutique public relations firm she co-founded—was born. As the CMO of AfterShokz, Kim oversees the brand’s global marketing strategy.

She’s guided the course from its introduction, helping AfterShokz to find its place in a crowded headphone landscape—now, proudly and confidently, the leading bone conduction headphone manufacturer globally. Though a Jersey girl at heart, she’s come to love the Texas Hill Country she calls home with her husband and son. She’s a reader, tries to be a runner, and enjoys anything that’ll take her outdoors and off-road in her Jeep.

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