Let’s Get Connected: Titans of Audience Engagement

2:25-3:05 PM January 10
ARIA, Level 1, Bristlecone 4

Discover the latest strategies in connecting powerful, messaging to audiences. Can personalization be scaled? What marketing formats are best breaking through on premium TV, short-form video and multiplatform brand integrations? How is advancing analytics helping marketers fine-tune and better target promotions to desired audience segments?

CONFERENCE TRACK: Entertainment Summit