Saul Berman



Saul Berman

Partner and VP, Chief Strategist
IBM

Saul Berman

Saul J. Berman, Ph.D. is Partner, Vice President, & Chief Strategist within IBM Global Business Services (GBS). In this role he works closely with major corporations around the globe on strategic business issues. He leads a worldwide team of IBM Interactive Experience consultants focused on delivering business value thru business, customer & marketing strategy engagements while improving customer insight and experience.   

Prior to this role, Dr. Berman was the Lead Strategy Partner for the Media and Entertainment Practice as well as a Global Strategy & Change Services Leader at IBM GBS.  Before joining IBM, Saul was the Global Strategic Change Leader at PwC Consulting. He was also previously with The Boston Consulting Group, a divisional Vice President with Broadway Department Stores and an Assistant Professor of Management at the University of Southern California.

Dr. Berman has more than 25 years of consulting experience advising senior management of large corporate and start-up organizations.  He has directed engagements addressing issues of business, mobile and customer strategy, organization, and operations.  He has worked extensively on competitive positioning, scenario envisioning, new business models, growth, operational & cost improvement, operations strategy, and organization design and enterprise transformation. His clients have included most of the major media companies as well as technology companies, telecommunication companies, consumer goods manufacturers, retailers and automotive companies in the United States, Japan, Europe and Australia.

Dr. Berman holds a Ph.D. in Management and Information Systems and a MBA in Production Systems and Operations Research from the Graduate School of Business at Columbia University.  He obtained a Bachelor of Science in Economics at The Wharton School, University of Pennsylvania,.

A frequent speaker to industry and strategic planning organizations such as the World Economic Forum, MIPCOM, Consumer Electronics Association, McGraw Hill Media Summit, the National Association of Broadcasters, Online Publishers Association and Digital Hollywood.

Consulting Magazine named Dr. Berman one of the Top 25 Consultants of 2005.  The Global CMO magazine named him one of the Top 50 Marketing executives over 50 of 2013.  He is also an editorial advisory board member for Strategy & Leadership Magazine.

Additionally, Dr. Berman served as a board member of the USC Film School Entertainment Technology Center, and of the Southern California chapter of the Strategic Leadership Forum.

He has also authored numerous books and publications including Not For Free: Revenue Strategies for a New World, published by Harvard Business Review Press, and recent IBM Institute for Business Value studies: “The Individual Enterprise – How mobility redefines business,” 2014, “Digital Reinvention, Preparing for a very different tomorrow,“ 2013,  “Beyond Digital – Connecting media and entertainment to the future,” 2012 and “The Power of Cloud – Driving business model innovation,” , 2012.

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