Tom Kerber



Tom Kerber

Director, IoT Strategy
Parks Associates

Tom Kerber

Tom leads Parks Associates research in the areas of home controls, energy management, and home networks.Tom authors numerous reports on energy management and home controls covering the evolution of technology, partnership opportunities, and new business models. Tom’s work at Parks Associates includes managing consumer surveys that track trends and market opportunities and enable insightful evidence-based forecasting for energy, security, and home controls. Tom speaks frequently at key industry events, and his views are sought out by national press organizations and publications.

Tom has done extensive consulting with many Fortune 500 companies, helping clients define or refine smart home strategies, develop strategic plans including market assessments,competitive positioning, channel analysis, and scenarios of the future of the smart home market. Tom has assisted numerous clients with enhancing product road maps including researching product features, product mix modeling, packaging, messaging, and developing overall new product launch go-to-market strategies.

Tom has also done extensive consulting with electric utilities operating in a variety of regulator structures. Recent utility engagements include defining the home area network road map for a California IOU, updating the consumer engagement strategy for a traditional vertically integrated IOU, providing consumer and industry analysis to refine EE and DR programs for an IOU in a restructured market, and providing insights on the evolution of the connected home for a large Midwest IOU.

Prior to working at Parks Associates, Tom worked as director of engineering and director of product management in multiple industries. Tom began his career in the U.S. Navy nuclear power program on submarines. He holds a Bachelor of Science degree from the U.S. Naval Academy in systems engineering and a master's in software engineering from the University of Texas.

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