The CDX CMO Interview

The CDX CMO Interview

11:30 AM-12:30 PM January 5
ARIA, Level 1, Bristlecone 10
Add to Calendar 1/5/2017 11:30:00 AM 1/5/2017 12:30:00 PM America/Los_Angeles The CDX CMO Interview We close this year's CDX at CES innovation with our annual CMO interview to talk about the future of advertising, marketing innovation, the explosion in connected platforms and devices and the rapidly evolving, and increasingly elusive, global consumer.  11:30 AM - 12 PM: PART I - A CONVERSATION WITH JIM LANZONE FROM CBS 12-12:30 PM: PART II - GLOBAL PERSPECTIVES – THE NEW RULES OF CUSTOMER ENGAGEMENT ARIA, Level 1, Bristlecone 10 CES CES@CE.org false MM/DD/YYYY

We close this year's CDX at CES innovation with our annual CMO interview to talk about the future of advertising, marketing innovation, the explosion in connected platforms and devices and the rapidly evolving, and increasingly elusive, global consumer. 

11:30 AM - 12 PM: PART I - A CONVERSATION WITH JIM LANZONE FROM CBS

12-12:30 PM: PART II - GLOBAL PERSPECTIVES – THE NEW RULES OF CUSTOMER ENGAGEMENT
    Moderator:
  • Drew Ianni, Conference Chairman, CDX Forum
  • Mauricio Sagobal, Worldwide CEO, Kinetic Worldwide
  • Speaker:
  • Kristien Turner, VP, Marketing, Americas, HSBC
  • Daniel Rossomondo, SVP, Global Partnerships, NBA
  • Jim Lanzone, CEO, CBS Interactive & Chief Digital Officer, CBS Corp., CBS